Reference Quarterly, Volumen26Reference and Adult Services Division of the American Library Association., 1986 |
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Página 341
... OPINION LEADERSHIP In this study , opinion leader is defined as the person most aware of new information and most influential in diffusion of that information to others within a given social environment . The phenomenon of opinion ...
... OPINION LEADERSHIP In this study , opinion leader is defined as the person most aware of new information and most influential in diffusion of that information to others within a given social environment . The phenomenon of opinion ...
Página 342
... opinion leaders to engage in informal information exchange with those who might not be part of their immediate social ... leadership - a higher level of education - that was previously reported in the social science literature as be19 ...
... opinion leaders to engage in informal information exchange with those who might not be part of their immediate social ... leadership - a higher level of education - that was previously reported in the social science literature as be19 ...
Página 343
... opinion leadership and measurement of the presence of opinion leaders in their environments , the process by which opinion leaders disseminate new information to others has been studied by researchers . To address this process , the ...
... opinion leadership and measurement of the presence of opinion leaders in their environments , the process by which opinion leaders disseminate new information to others has been studied by researchers . To address this process , the ...
Contenido
Editorial | 98 |
ISSN 00337072 | 136 |
RQ EDITORIAL ADVISORY BOARD 198687 | 140 |
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Abstracts academic library adult services American Library Assn American Library Association annual bibliographic instruction book reviews brarians brary catalog cluded College coverage covered database descriptors Dictionary Directory discussion documents edition Editor ence entries evaluation formation Garland Reference Guide identified included ISBN issues Journal Library and Information Library Association library service library's literacy literature Louisiana State University Management manual materials mation ment microfiche microform National NTIS OCLC older adults online searching opinion leaders opinion leadership Oryx paper patrons percent product heading sections profes professional Public Library published questions RASD readers records reference books reference librarians reference questions Reference Services reports Research Libraries responses retrieved sample Science searchers selected Social sources staff strategy survey tion titles topic University University of Wisconsin-Madison volume York